Use cases · Clients · Industry impact

We don't put their names on a wall. We put their numbers on the board.

Almost every engagement we run sits under NDA. So this page never names a client. What it does name — clearly — is the brief, the approach, and the result. Across tyre majors, OEMs, Tier-1 component manufacturers, insurers, financiers and global consulting firms.

Client mix

The shape of who we work with.

A live, anonymised breakdown of our client base — OEMs to insurers, tyre majors to NBFCs, strategy firms to dealer groups.

~80+
Active & past engagements
11
Client archetypes
28
Indian states & UTs touched
Client constellation
Anonymised · NDA-respected
OEMs & mobility ventures Component · insurance · finance Consulting · dealer groups
12
Global OEMs
PV · CV · 2W · 3W · EV
8
Indian OEMs
Listed & marquee unlisted
15
Tier-1 component manufacturers
Powertrain · braking · electronics
4
Tyre majors
Global + Indian top-5
6
Vehicle insurers
Public & private
9
Auto-financiers & NBFCs
PV · CV · Used vehicle
5
Strategy consulting firms
Big-4, MBB, boutiques
20
Large dealer groups
Multi-brand & multi-city
7
Aftermarket & workshop chains
Multi-brand networks
11
Mobility / EV ventures
Funded & growth-stage

Numbers are indicative of active & past engagements · names & logos withheld out of contractual respect.

Use cases

Briefs we have run. Outcomes we have shipped.

Industry-by-industry — what came in the door, what we did about it, and what moved on the board.

Tyre major · global top-5

Network expansion across Tier-2/3 India

Brief

Identify high-potential town clusters for retail network expansion in PV & 2W replacement tyres.

Approach

Vahan-grade vehicle parc density + segment-level age curves + competitor outlet mapping at PIN-code resolution.

18
New town clusters identified
40%
Faster expansion decisioning
₹300Cr+
Retail revenue unlocked
4-wheeler PV OEM · top-3 India

Product strategy & segment penetration · compact SUV

Brief

Find white-space in the compact SUV segment and design variant mix for the next launch.

Approach

~400M registration database + competitor variant performance + customer journey decoding across 1,500+ RTOs.

+12%
Segment share · 8 quarters
4
Variant-mix scenarios modelled
Top-3
Compact SUV rank achieved
2-wheeler OEM · premium global

Dealer network rationalisation across 250 outlets

Brief

Uneven dealership performance, leaking funnel — restructure the network without losing volume.

Approach

SLA-enforced lead management (DLIP) + showroom footfall capture + AI lead scoring + delivered-deal locks.

+22%
Lead-to-delivery conversion
8
Underperformers consolidated
₹180Cr
Annualised revenue protected
Tier-1 component manufacturer

Aftermarket diversification · braking systems

Brief

Reduce OEM-revenue concentration by building a structured aftermarket play.

Approach

Workshop network mapping + SKU-level demand by region + EV-readiness scoring across product portfolio.

14% → 28%
Aftermarket revenue mix
24 mo
Transformation horizon
6
New distribution hubs
Commercial-vehicle financier · large NBFC

Underwriting on real lifecycle data · used CV

Brief

Cut non-performing assets in used commercial vehicle financing without slowing growth.

Approach

Chassis-linked ownership & service history + dealer-of-origin risk scoring + asset-tracking telemetry.

+35%
Approval throughput
~120 bps
NPA reduction
0
Loss in growth rate
Motor insurer · global top-5

Claims fraud intelligence

Brief

Detect suspicious claims clusters before payout, without slowing genuine settlements.

Approach

Workshop network footprint + repeat-incident graph analysis + telematics signal correlation.

+27%
Fraud-flag detection
-18%
Genuine claims TAT
4
States piloted in 6 months
Global strategy consulting firm

India automotive market sizing for a sovereign client

Brief

Quantify the addressable opportunity in Indian automotive for a sovereign investor.

Approach

Vahan + SIAM + FADA + custom EV trajectory modelling, delivered as white-labelled data & analysis.

$1B+
Market-entry decision informed
12
State-level deep dives
White-label
End-product format
Premium global PV OEM · luxury

India entry & city-launch sequencing

Brief

Decide the right city portfolio & dealer footprint for an India launch.

Approach

HNI density mapping + luxury PV penetration by RTO + premium segment trend lines + showroom catchment design.

7
Cities · phased launch
18 mo
To dealer ROI targets
Top-3
Luxury PV rank by yr-2
Commercial-vehicle OEM · domestic leader

Penetration in growing CV sub-segments

Brief

Identify and capture share in fast-growing CV body-types and applications.

Approach

Application-level Vahan data + fleet-operator interviews + dealer demand-signal capture across 600+ touchpoints.

3
New sub-segments entered
+9%
Share in tipper segment
24
New dealer appointments
EV-first 2W brand · growth stage

Customer journey intelligence across 750 dealerships

Brief

Capture every customer's journey end-to-end without depending on dealer personnel to log it.

Approach

QR + WhatsApp customer-side capture + dealer-blind shadow funnel + Indic voice-AI on service calls.

750+
Dealerships in scope
<30s
Customer survey time
T+0
Time to insight

Outcomes are indicative · drawn from anonymised engagements · sharable references can be arranged under NDA on request.

Where we have delivered

An India map of engagements.

A live, interactive view of the states and union territories where our work has landed — colour-graded by engagement intensity. Hover any node for the count.

Anonymised · indicative counts
MHDLKATNGJUPHRTSKLWBRJPBMPAPODNEJHASBRUKHPCGCHGAJKPY
Engagement footprint · 26 states & UTs
Hover any node
Intensity 15+ 5–14 2–4 1
26
States & UTs touched
177+
State-engagements delivered
Top 6 by engagement count
  • 01MHMaharashtra18
  • 02DLDelhi NCR17
  • 03KAKarnataka16
  • 04TNTamil Nadu15
  • 05GJGujarat12
  • 06UPUttar Pradesh11
Numbers indicative · synthesised across active & past engagements.
The themes we keep being called for

Four briefs in four words.

Different industries. Different problems. Same handful of asks.

Network development

Where to open, where to close, where to invest — at PIN-code resolution.

Product strategy

Variant mix, segment positioning, price ladders — informed by real registration data.

Penetration · growth markets

Tier-2/3, EV, used vehicle, application-specific CV — where the next decade plays out.

Customer journey intelligence

From walk-in to repeat service — capturing the truth without depending on dealers.

Bring us your brief

If it sits in automotive, mobility or the data around it — there's a strong chance we've seen a version of your brief before.

We are happy to walk through closer references under NDA. Tell us what you're trying to move, and we'll come ready with the numbers.

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